The emergence of AI (Artificial Intelligence) can be a source of good, as it helps increase productivity, facilitate better decision-making, and improve customer service for businesses. However, it also has a dark side, particularly regarding fraud and the exploitation of seniors. Watch my video about AI-Powered fraud I’ve noticed some of this in online advertising. … [Read more...]
Why Baby Boomers Must Beware of Health Marketing Scams
We all want to stay young and healthy and health marketers are keenly aware of it. They try to sell us products that will make us slimmer, stronger, sexier, and ageless. This is particularly true for the Baby Boomer demographic that spends big bucks on snake oil that doesn't live up to its claims. It's important to avoid health … [Read more...]
Seniors Need to be Aware of Rental Scams: Here’s Why
Are you a senior looking for a place to rent? It can be dicey for anyone at any age especially if you're looking online. Rental scams are all over the Internet and if you don't watch out, you can lose a chunk of your retirement income. I was looking for an apartment to rent in Los Angeles, which is #8 on the list of the most expensive cities to live in according to … [Read more...]
How Seniors Can Avoid Becoming the Victim of Con Artists
Have you been seeking money-making opportunities, self-improvement, or even fun adventures? If you are that's fabulous but sometimes it's easy to become bamboozled by charismatic con artists who pick up on their victim's goals and dreams and suck them into their world. The last thing we want as seniors is to lose money we need to live on. My father was a salesman and I … [Read more...]
Investment Do’s and Don’ts to Maximize Your Retirement
As retirement grows closer and Baby Boomers begin making long-term financial plans, investment opportunities become prominent in financial discussions. With people living longer in retirement, it’s important to make investment decisions that will benefit their nest egg rather than taking from it. In order to make responsible investment decisions, there are some important do’s … [Read more...]