As a new year begins, I've been analyzing my posts to see what my audience of active women over 60 are reading and what topics they are most interested in. Unlike many marketing managers who believe that older women are only interested in adult diapers or diuretics; the results are quite different. What women are reading on BabyBoomster.com My top 10 blog pages in 2024 … [Read more...]
Why I Love My Amazon Prime Membership
The Amazon platform has become the go-to shopping site for just about everything on the planet and is so convenient. It’s amazing how many items we have in our homes that were either purchased on Amazon or are available there when we need them. You can get deliveries 7 days a week and its trucks show up in the remotest of places. I particularly love my Amazon Prime … [Read more...]
The Most Flattering Mother of the Bride Dresses for 2025
My daughter and son planned destination weddings 3 months from each other. My son got hitched in Santa Cruz at a rustic lodge outdoors under tall redwood trees while my daughter said her vows at Flora Farms in San Jose del Cabo, Mexico. I needed to find a semi-formal mother of the bride and mother of the groom appropriate for each venue. My kids were in their 30s and … [Read more...]
Best Casual Summer Clothes Women Over 50 Will Wear in 2025
If you are an older woman like me, you probably want to wear something breezy and cool when it's hot outside. Nothing is cooler than a breathable and lightweight dress. Watch my short video summer shopping haul In the video below, you can see some of the outfits I picked to bring to my daughter's wedding in San Jose Del Cabo, Mexico. White and light-colored clothing … [Read more...]
Alembika: Creative Women’s Urban Clothing
Israeli designer Hagar Alembik has created an urban line of clothing for her company Alembika. It caters to women of all ages and sizes who truly want to be themselves. I was gifted a tunic from the Rose Collection along with a pair of Jess Crinkle Punto pants to try out. Punto pants poof out at the bottom giving them an Aladdin-style shape. I was concerned a large tunic … [Read more...]
