Women’s History Month occurs every March and it’s always a good time to think about women who have made a difference in the world. Some we remember from the past and others are making big things happen today. As older women, we know how difficult it was for women to succeed when we were growing up in the 60s, 70s, and 80s. Women couldn’t even own a credit card in their … [Read more...]
Experience Serenity With Japanese Skincare Products in 2025
I was given some Japanese skincare products to try and I was impressed by them. Products derived from Japan tend to use ingredients that come from nature, contain antioxidants, and are hydrating. Scents are often derived from organic sources such as Hinoki which is a forest oil that reduces inflammation and heals irritated skin. Embracing the philosophy of Kirei MyKirei … [Read more...]
What Are Women Over 60 Are Reading on Blogs in 2025?
As a new year begins, I've been analyzing my posts to see what my audience of active women over 60 are reading and what topics they are most interested in. Unlike many marketing managers who believe that older women are only interested in adult diapers or diuretics; the results are quite different. What women are reading on BabyBoomster.com My top 10 blog pages in 2024 … [Read more...]
Why NeoStrata Skincare is Worth it for Aging Skin – Review
I was gifted samples of NeoStrata Skin Care and I’m sorry to say I took my time trying it out. It is a high-end skincare brand developed by dermatologists and touted by many skincare experts. What is unique about it is that it has a patented alpha hydroxy acid technology that is effective and pleasant to use. My set came with Tri-Therapy Lifting Serum, Triple Firming Neck … [Read more...]
The Only Skincare Products Women Over 50 Really Need
In a previous post, I wrote about the beauty products mature women do not need. However, some essential skincare products are worth the investment and will give an aging woman more luminous and younger-looking skin. It's easy to go overboard with products that marketers upsell us because we are aging. I sold skincare and cosmetics for 10 years and know how the industry … [Read more...]