According to a Statista, the top 3 leading motivations for female travelers to take a solo trip are flexibility, getting away from routine and responsibilities, and challenging themselves. Solo travelers make up 18% of global bookings which is almost a 5th of the market. 85% of these travelers are women. Women who travel solo crave independence and freedom but are also … [Read more...]
Are Health Marketing Scams Trying to Sell You the Fountain of Youth?
We all want to stay young and healthy and health marketers are keenly aware of it. They try to sell us products that will make us slimmer, stronger, sexier, and ageless. This is particularly true for the Baby Boomer demographic that spends big bucks on snake oil that doesn't live up to its claims. It's important to avoid health marketing scams that will drain your bank … [Read more...]
How to Get Along with the Neighbors
In film and television, neighbors are either portrayed as being best of friends or mortal enemies. In the real world, a survey by business development solutions provider FindLaw found that 42% of homeowners have had recent disputes with those in their neighborhood. Depending on the severity of the dispute, neighbors may resort to making threats, damaging property, and … [Read more...]
Are You Ready to Travel Post COVID?
As the COVID pandemic becomes a thing of the past, a large percentage of Baby Boomers have already received vaccinations or will soon. Many are getting ready to travel and are starting to plan future trips. Taking baby steps Vaccinated people can now visit their relatives, have gatherings in their homes, and don’t have to be so scared to leave their homes. According … [Read more...]
How to Travel Safely Now That We’ve Had a Pandemic
With many people trying to do their part to lessen the spread of the novel coronavirus and stay safe, there are still, unfortunately, some situations where traveling is necessary. Much of the traveling industry, such as U.S. airlines, have taken extra preventive measures to help make travel safer. However, that’s not the only factor in this equation. It’s imperative that … [Read more...]
