I attended an event in Beverly Hills for fashion and beauty bloggers and influencers to promote a new Korean skincare brand, inspired by Tanghulu dessert, called OliviaUmma. The event intended to introduce Los Angeles influencers to OliviaUmma's "Glass Skin" skincare line created by HyeYoung Kim and her teenage daughter Olivia Yanuzzi. It is based on Tanghulu fruit which … [Read more...]
2024 Hair Care Trends for Women Over 50
During the COVID lockdown, my hair turned half gray and I faced what many women do as they age: "Should I keep coloring my hair or let it go natural?" I contemplated it for a while because getting my hair dyed is not something I enjoy. I am inept at doing it myself without destroying the bathroom. Sitting in a hair salon waiting for the dye to take is torture for me, but … [Read more...]
Women-Owned Beauty/Fashion Brands You Must Try
Women’s History Month occurs every March and it’s always a good time to think about women who have made a difference in the world. Some we remember from the past and others are making big things happen today. As older women, we know how difficult it was for women to succeed when we were growing up in the 60s, 70s, and 80s. Women couldn’t even own a credit card in their … [Read more...]
Experience Serenity With Japanese Skincare Products in 2025
I was given some Japanese skincare products to try and I was impressed by them. Products derived from Japan tend to use ingredients that come from nature, contain antioxidants, and are hydrating. Scents are often derived from organic sources such as Hinoki which is a forest oil that reduces inflammation and heals irritated skin. Embracing the philosophy of Kirei MyKirei … [Read more...]
What Are Women Over 60 Are Reading on Blogs in 2025?
As a new year begins, I've been analyzing my posts to see what my audience of active women over 60 are reading and what topics they are most interested in. Unlike many marketing managers who believe that older women are only interested in adult diapers or diuretics; the results are quite different. What women are reading on BabyBoomster.com My top 10 blog pages in 2024 … [Read more...]