Queen Elizabeth II is dead and it's hard not to become obsessed with the coverage on TV. It reminds me of when President Kennedy was assassinated. I was almost 10 years old at the time but watched Walter Cronkite non-stop for a week while my younger siblings played outside unaffected. I was born in 1953, the year of Queen Elizabeth’s coronation. She officially became Queen … [Read more...]
Marketing Strategies That Turn Off Baby Boomers
I often get pitches from various brands to promote their products because I am a blogger and digital content creator. Affiliate income and brand sponsorships are ways I monetize my blog, but I make sure to only promote products I believe in. As a member of the Baby Boomer generation, some of the pitches I receive do not reflect my audience of active older women over 50. Many … [Read more...]
Best of Boomer Blogs: Family and Home
It's hard to believe that summer is almost over. Do the days go by faster now that we're older? Our Best of Boomer Bloggers have been mulling over family issues good and bad and things that are close to home. Let's start with what can go on in a family Something different and thought-provoking over at Carol's blog this week...a thought provoking discussion of justice and … [Read more...]
Skincare Products That Mature Women Really Don’t Need
If you are a woman over 50, the skincare industry wants to sell you lots of women's beauty products, but some may not be as necessary as you think. They come up with systems or steps to convince you to purchase multiple items. This is especially true for women looking for products in the "anti-aging" category. Most of the time, less is more, and there are several items you can … [Read more...]
How to Travel Light and Nifty When You’re Over 50
One of my biggest passions is travel, and if I could, I’d do it all year long. But traveling can be taxing for those of us over 50. We have to maneuver through crowded airports, squeeze ourselves into seats like sardines, and haul our luggage from planes into trains, buses, and automobiles. The actual “travel” part of traveling is what takes a toll on our heads, shoulders, … [Read more...]